The MLS is outdated. Compass is playing games. And tech platforms like Zillow are exposing it all.

The real estate industry is stuck in the past; protecting commissions, not consumers. Behind the scenes, it's an arm-wrestling match between old-school gatekeepers and new-school tech. And guess who's caught in the middle? You. The buyer. The seller. The one actually making the biggest financial decision of your life.

Think about how we buy cars now. online, informed, empowered.
Why should buying a home be any different?

We're not saying ditch your agent. We’re saying demand better.
Demand honesty.
Demand transparency.
Demand an agent who uses technology and puts you first.

It’s time for real estate to evolve.

Technology has outpaced the traditional real estate model and most agents haven’t caught up. From recycled sales tactics to shockingly low entry requirements, today’s agents are often more outdated than essential. This article exposes how the industry is failing modern buyers and sellers, and why it’s time to demand better, smarter, and more specialized support.